Live conferences have always been overwhelming to host. Hotel costs, liabilities, and travel headaches can make in-person conferences seem pretty daunting. Conference costs are climbing and the logistics of hosting these events is becoming more challenging by the year.
Yet, the ability to network with colleagues, learn new skills, and conduct business face-to-face is still invaluable. Which leads to the big question: how do organizations reap the benefits of in-person events without being able to meet face-to-face?
Enter live stream conferences. These immersive virtual experiences use online platforms to stream presentations and content in real-time. Live streaming events have been a boon to anyone who wants to virtually connect and engage with their customers and colleagues.
In this article, we’ll explain live stream conferences, how they work, and how they may be able to benefit your organization. We’ll even throw in some tips on how to set up your own virtual event.
What Is a Live Stream Conference?
Live stream conferences are virtual events that have many of the same elements as a traditional in-person conference plus a few bonus features. With conference live streaming, attendees and organizers both access the conference through a live video streaming platform like Agora.
How Does Conference Live Streaming Work?
Much of the format of a live stream conference depends on the industry in which it takes place, but aside from that, hosting one is relatively easy. Simply choose a platform that matches the needs of your industry and conference format, recruit your speakers, and create your program. Live online conferences are run in much the same way that a traditional conference would be. Presenters speak, take questions, and present materials, while a moderator (you and your team) ensures that everything runs smoothly during the stream conference.
The Benefits of Conference Live Streaming
Live stream conferences have several advantages over traditional conferences. Here are some of the key benefits of live streaming your event vs. holding it in person:
Recording for Content
Safe and Comfortable
Live stream conferences can take place on a laptop or mobile device from the comfort of your home. Conferences can certainly be based in a home office or have everyone can participate from their living room. Teams seeking to create a more professional appearance can easily transform a small room into a makeshift video production studio.
Marketing, Sales, and Tracking
Whether your online conference is a paid event or free, services such as Eventbrite enable you to perform virtual ticketing. This creates a list of attendees that can be imported into your CRM and will be vital to your marketing and sales team.
How to Live Stream Your Conference Successfully
Choose Your Livestream Software
There are several affordable software platforms to choose from when it comes to live streaming conferences. At Agora, we believe this is the most important decision you’ll make because software is at the heart of the entire experience for you and your attendees. Check out our video streaming software solutions to learn more about how Agora can help.
Select a Venue with Proper Video Equipment
It’s wise to get into the venue a day or two early, test out your stream, all camera equipment, lighting, and sound. If you don’t have an in-house videographer, hire a freelancer for the event. Even if the majority of participants are attending virtually, quality lighting and camera angles will give a more polished look and help your post-conference content look better
Get Your Speakers Dialed-In
Don’t Forget Post-Event Activities
Agora and You: Live Streaming for the Future
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