“Content is King, Engagement is Queen.” – What is the Most Valuable Content Today?

Agora.io @ SXSW 2017 The phrase “Content is King” was originally coined from an essay Microsoft founder Bill Gates wrote in 1996. Even 20 years ago, Gates had the foresight to describe a future where the internet served as a marketplace for content. Fast forward to our modern information age where access to content is...
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Reshape Customer Service With Video

When you want to communicate with your customers, there’s no better medium than video: a minute of video is worth 1.8 million words, according to Dr. James McQuivey of American tech and market research company Forrester Research. Companies use videos to promote their businesses, products, and services all the time, and video can also be...
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Interactivity is The Key to Create Active Engagement in E-Learning

E-learning is expected to rise at a compound annual growth rate of 17.81 percent between 2016 and 2020, according to the Global E-learning Market 2016-2020 report. As the online education market grows, e-learning businesses will need something to set themselves apart from their competition and help their students learn more effectively. Interactivity is the key,...
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Ways to Use Interactive Broadcasting for Marketers

Interactive broadcasts have become a trend in online marketing. Businesses can create live videos to interact with customers and spread their messages quickly and effectively through social media. Interactive broadcasts are gaining successes thanks to Facebook Live. However, Periscope, Instagram, and other social media sites also have their own versions of interactive broadcasting. If you’re...
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My Thoughts on Technological Change in the New Media Age

I was invited to take part in a panel at 2016’s SVIEF event. This annual conference strengthens bonds between the US and China’s technological innovators, focusing on sharing ideas and exploring forthcoming changes. It was a great privilege to be involved, and I had a fantastic time discussing changing technology in the new media era...
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What the Chinese Interactive Broadcasting Trend Tells Us?

Interactive broadcasting, also known as live streaming, has been sweeping across China and part of Asia recently. Led by Chinese-based WeChat and copied by other chat apps such as Facebook-owned WhatsApp, interactive broadcasting is on fire in Asia and now spreading globally. We’re all familiar with personal live streaming through services such as Facebook Live,...
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Some Frequently Asked Questions By Our Developers

As you are venturing into the world of building apps around real-time communications, there may be some questions that come up along the way. We organize some of the questions asked by developer peers and hope some of these get your questions answered as well. Q: Is Agora.io planning to support real-time data communications (e.g. push notifications) anytime...
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Lingoland Uses Avatars for a More Natural Language Learning Experience

This is an exciting time for education. Mobile, online communities, video and real-time communications have dramatically upended the old education models and introduced new and better ways to learn almost any subject. One company shaking up the language learning space is Lingoland. The company delivers English conversation practice and lowers the social embarrassment from learning to...
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The Internet is Today’s Real Time Network

Today, nearly 3.4 billion people, 46% of the world’s population, are connected to the Internet (InternetStats) and enterprises of all sizes rely increasingly on the Internet, as well as their private IP networks, for every moment of their business activity. Interestingly, according to Ericsson’s latest Mobility Report, there are also 3.4 billion smartphones in the...
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Introducing The Agora SDK v1.5

We are excited to announce the release of Agora SDK v1.5. This major product update brings a few important features to our customers and developers, and also gives the dashboard – the place many users visit often – a brand-new look.  Whiteboard and screen sharing functions had been two long-awaited features, especially from education, telemedicine and...
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